Received: from ctc.ctc.edu (root@ctc.ctc.edu [134.39.2.118]) by literacy.nifl.gov (8.7.6/8.7.3) with ESMTP id UAA13266 for <nifl-family@literacy.nifl.gov>; Wed, 12 Feb 1997 20:20:14 -0500 (EST) Received: from olympic.ctc.edu (olympic.ctc.edu [134.39.35.11]) by ctc.ctc.edu with SMTP (8.7.5/8.7.3) id RAA24310 for <nifl-family@literacy.nifl.gov>; Wed, 12 Feb 1997 17:18:01 -0800 (PST) Date: Wed, 12 Feb 1997 16:49:40 -800 (PST) From: Vidya Thirumurthy <vxthirum@olympic.ctc.edu> To: nifl-family@literacy.nifl.gov cc: Multiple recipients of list <nifl-family@literacy.nifl.gov> Subject: Re: xpost: literacy kits In-Reply-To: <970210100941_1677885926@emout12.mail.aol.com> Message-ID: <Pine.SCO.3.90.970212164900.610A-100000@olympic.ctc.edu> Content-Type: TEXT/PLAIN; charset=US-ASCII Sender: vxthirum@olympic.ctc.edu Status: RO X-Status: please unsubscribe my list server account vidya On Mon, 10 Feb 1997 RJurczyk@aol.com wrote: > The following is x-posted from nifl-workplace. > Robin Jurczyk > nifl-family moderator > rjurczyk@aol.com > ****************** > > Dear Literacy Friend: > > Most of you are aware of the Literacy Public Awareness Campaign that > NIFL is sponsoring. The following [long message] contains information > on: > > * Campaign purpose > * Campaign theme/First Public Service Announcement > * Launch dates * State Coordination > * Campaign Kits > > Purpose > > The campaign attempts to redefine literacy for the general public, > policymakers, and business leaders in order to increase their > understanding of literacy as part of the solution to our most pressing > problems. > > Campaign theme/First Public Service Announcement (PSA) > > The campaign theme will be: "Literacy. It's a Whole New World." > The first campaign PSA will feature 3 adult learners, telling in their > own words why literacy is important in their lives -- in the family, > workplace, and community. This message is aimed at the general public. > > Launch Dates > > The campaign will be launched in early March, probably the 4th or the > 11th. The second and third launch dates will occur in June and > September. [Those messages will be aimed at policymakers and business > leaders respectively.] > > State Organization > > We are in the process of assembling campaign coordinators in each > state who will take the lead over local activities. The campaign, > while being coordinated and placed at national levels, will be MUCH > more successful with the help of people at state and local levels. > State coordinators, with training and support from NIFL, will help > individuals in each state in placing messages. Once State > Coordinators are in place, NIFL will refer individuals to those > coordinators for specific campaign implementation discussions. > SLRCs and State Directors of Adult Education have been asked to > nominate these chairs. If you are interested in chairing or being > on a task force, contact your SLRC, State Director of Adult > Education, or Sharyn Abbott at NIFL [202/632-1503]. > > Campaign Kits > > Limited numbers of media kits are being produced will be provided to > the coordinators in each state. Unfortunately, despite requests, we > have not been able to increase the number of media kits produced, due > to budget constraints. We are working hard to have strong and > responsive state mechanisms in place to ensure that every literacy > worker and organization that wants to be involved, can be involved. > Hotline Information Kits will be available in Mid-February through the > National Literacy Hotline at 1-800-228-8813. These kits will contain: > > * the brand new NIFL general information brochure, > * a letter from Andy thanking the calling for his/her interest in > literacy, > * "25 things you can do to support literacy," > * an NIFL Board and staff list > * Factsheets on > * literacy in general > * family literacy > * workplace literacy > * ESL/ESOL/ELL > * Literacy and corrections > * Literacy and welfare > * Case studies on successful public/private literacy partnerships > * a feedback form: Was this information helpful? What did you do with > it? How are you supporting literacy in your community?, etc.. > > > Thanks to everyone from the field who has been involved. Your ideas > have been invaluable! > > -- Carolyn Staley > National Institute for Literacy >
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