[NIFL-HEALTH:3812] RE: prenatal health literacy

From: Debbie Yoho (dwyoho@earthlink.net)
Date: Tue Nov 26 2002 - 10:49:49 EST


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From: "Debbie Yoho" <dwyoho@earthlink.net>
To: Multiple recipients of list <nifl-health@literacy.nifl.gov>
Subject: [NIFL-HEALTH:3812] RE: prenatal health literacy
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Welcome, Lisa.  I hope the many participants on this list will be able to
add their advice.  

Sincerely,
Deborah W. Yoho
Co-moderator, NIFL-Health Listserv
President, SC Adult Literacy Educators
Executive Director, Greater Columbia Literacy Council
2728 Devine Street,  Columbia, SC  29205
803-765-2555   Fax  803-779-8417   dwyoho@earthlink.net


> [Original Message]
> From: Lisa Bernstein <lisa.expect@verizon.net>
> To: Multiple recipients of list <nifl-health@literacy.nifl.gov>
> Date: 11/25/2002 3:07:26 PM
> Subject: [NIFL-HEALTH:3811] prenatal health literacy
>
> Hi, I've just joined this listerve and wanted to introduce myself and
> ask advice as we translate research into practice. 
>
> First an introduction: 
>
> 1. I'm the Ex. Dir. of The What To Expect Foundation, a relatively new
> non-profit that takes its name from the nation's bestselling pregnancy
> and parenting series that includes What To Expect When You're Expecting.
> The entire series has sold over 20 million copies and is read by 93% of
> all mother who buy a pregnancy guide. 
>
> 2. The Foundation's mission is to provide prenatal health and literacy
> education to low-income mothers. We started this project because many
> clinics across the country requested donations of the What To Expect
> books - we felt that book did not meet the needs of low-income moms and
> wanted to create a guide just for them. 
>
> 3. Last year we published BABY BASICS: Your Month By Month Guide To A
> Health Pregnancy, a comprehensive pregnancy guide that takes into
> account the reading level as well as the special health, economic,
> social, and cultural needs of low-income pregnant women (and fathers
> to-be ). We spent two years working with outreach workers and mothers
> across the country to design the book. 100,000 free copies were given to
> pre-natal clinics, community health centers and outreach worker programs
> across the country last year. And then we watched how they were used by
> both providers and mothers. We've also just completed a Spanish cultural
> and linguistic translation as well.
>
> 4. We've had an overwhelmingly positive response to the book - (and have
> orders for 400,000) but it is clear that just putting a good book out
> there isn't enough. Many health care providers needed help ...learning
> about health literacy issues, and best practices for teaching
> low-literate patients.   
>
> 5.  So, we are now creating a BABY BASICS prenatal health literacy
> program that helps pre-natal care providers integrate the latest in
> health literacy research and teaching skills into their care -- In
> addition to the book, the program has a training component, an
> implementation and curriculum guide, and other materials for providers
> and patients. 
>
> 6. Part of our goal, too, is to get pregnant women reading - because A
> Mother Who Can Read Can Raise A Child Who Can Read. So we will be
> networking pre-natal clinics with adult ed programs that will teach
> women prenatal literacy. Which happily flows into family/parenting
> literacy. While we continue to distribute the BABY BASICS book across
> the country, we are beginning to create BABY BASICS sites.   This winter
> we're starting in Newark, NJ by providing training and support to create
> model BABY BASICS sites. 
>
> Here comes the question part of this email. We are creating a tool,
> we're calling it a literacy audit, that will help providers - and by
> that I mean anyone who provides prenatal health and education support--
> to help them do a literacy walkthrough of their site and do a "fix."
> We've suggested they look at their signage - from the entrance way to
> the individual offices. We've suggested they look at their intake form,
> and other written materials and are giving them the tools to test the
> reading level (and giving them already tested forms they can use
> instead) We've asked them to look at their waiting room --- and add
> children's books for older siblings. 
>
> So in the research and collective wisdom of this listerve, my question
> is--- what are the less obvious things a health care program should look
> at when they create a "literacy friendly pre-natal site?" What would be
> in your wish list?  
>
> Thanks in advance 
> Lisa Bernstein
> PS. If you're interested in seeing our program feel free to email me at
> lisab@whattoexpect.org and/or visit our web site at www.whattoexpect.org
>
> Lisa Bernstein
> Executive Director
> The What To Expect Foundation
> 212-712-9764
> lisab@whattoexpect.org



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