[NIFL-WOMENLIT:1879] National Literacy Action Week (x-post from NLA)

From: Daphne Greenberg (alcdgg@langate.gsu.edu)
Date: Sat Jan 19 2002 - 21:29:06 EST


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From: "Daphne Greenberg" <alcdgg@langate.gsu.edu>
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Subject: [NIFL-WOMENLIT:1879] National Literacy Action Week (x-post from NLA)
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David Falk, staff member at SCALE, wrote:

SCALE is pleased to announce National Literacy Action Week (NLAW) for 2002.
We are also excited to introduce our new free, on-line NLAW planning materials to help campus-based literacy programs design effective advocacy,activist and awareness-raising events.
National Literacy Action Week will take place February 1-7, 2002.  This date commemorates college students' leadership in the Civil Rights Movement's first lunch counter sit-in on February 1, 1960, in Greensboro,
North Carolina.  The purpose of NLAW is to strengthen college student activism, to raise awareness and to make change around literacy-related issues.  National Literacy Action Week is SCALE's most prominent and
effective organizing initiative for energizing literacy activism across the country.
SCALE has created the following free, web-based materials to help you plan National Literacy Action Week on your campus:
* Organizing NLAW Events -- includes sections on goal setting, planning, dividing up roles, and explaining "how-to-do" a range of suggested events.
* Getting Media Coverage -- offers suggestions on how to spread your message broadly through diverse media such as newspapers, radio and television.  (Media exposure is important because it multiplies the impact
of the actions you take, and it is a critical tool for public education and awareness-raising.)
In addition, we have written five appendices on activism and awareness-raising as well:
- Defining Advocacy, Activism, and Awareness Raising
- Examples of Advocacy, Activism, and Awareness Raising Activities
- Why College Students?  What Impact Can We Really Have?
- Notes on Doing Activism
- Principles for a Long Campaign
To check out these new materials, visit SCALE at
ttp://www.readwriteact.org and click on the NLAW button on your bottom left.
Please let us know what you think (at scale@unc.edu), and please tell us about the NLAW events you are planning!
David Falk
Training and Technical Assistance Coordinator
Student Coalition for Action in Literacy Education (SCALE)
University of North Carolina at Chapel Hill
(919) 962-6675 ph       (919) 962-6020 fax
http://www.readwriteact.org
dfalk@email.unc.edu



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