National Institute for Literacy
 

[HealthLiteracy 982] Re: The plain language debate

E. Sue Brown smbrown at geisinger.edu
Mon Jun 4 15:24:15 EDT 2007


Janet,

We are working with Krames and they have alot to offer. Look at www.krames.com

Sue

Sue Brown RN MHA CPHQ
Director, Clinical Content Management
Phone: 570-826- 7622
Pager 830-7549
Fax 570-819-5541
Internal Zip: 41-19


"Peer Review generated records generated solely for Quality Improvement purposes pursuant to 63 P.S. Section 425.1 et seq and/or the Mcare Act.- Not for redistribution outside the System's Peer Review Committee"



>>> "Janet Sorensen" <Jsorensen at afmc.org> 6/4/2007 1:59 PM >>>

Some companies offer magazines and other publications that can be
customized with an institution's logo, tagline, or other boilerplate
information. Are there any decent healthcare materials that are offered
this way, or could they be? That might be appealing to smaller clinics
or institutions that don't have communications or marketing staff. They
could do inexpensive fact or instruction sheets for more specific
information.
-----Original Message-----
From: healthliteracy-bounces at nifl.gov
[mailto:healthliteracy-bounces at nifl.gov] On Behalf Of Parnell, Terri Ann
Sent: Monday, June 04, 2007 11:36 AM
To: The Health and Literacy Discussion List
Subject: [HealthLiteracy 977] Re: The plain language debate

Good afternoon -
In answer to your question - - Does the hospital's name have to be on
every fact sheet and brochure given out, or can health care providers
print out an appropriate material from a recognized online source?

Having the hospital or organizations name on the pt ed material provides
credibility to the information - I feel patients are more likely to
follow the instructions if their hospital/nurse/doctor/etc. supported or
created the material. It is also important for the branding/marketing of
the institution in this competitive health care world of today.

For more generic-type information - I am in agreement to use what is
already out there. However for most procedure or diagnostic education -
locations, times, prep, phone numbers and specifics on how each
individual hospital performs them are too important to use a generic
piece of information. In this situation, many generic (non-hospital
branded) materials are just that - too general to provide enough detail
to be complete.


Regards - Terri Parnell, RN, M.A.




-----Original Message-----
From: healthliteracy-bounces at nifl.gov
[mailto:healthliteracy-bounces at nifl.gov]On Behalf Of Julie McKinney
Sent: Monday, June 04, 2007 11:56 AM
To: healthliteracy at nifl.gov
Subject: [HealthLiteracy 974] The plain language debate


Thanks for everyone's 2 cents about this debate/discussion/venting
session! I want to add 50 cents because there are so many interesting
points, but I will stick to a few tidbits and questions...

Appropriate Health Materials

I know that there is an enormous variety of specific health information
that needs to be passed on to patients, and there is frustration that we
don't always have the funds to adapt existing materials or create better
ones. Yes, we do need to have more plain language materials out there,
but there are many good ones already. Instead of re-creating the wheel
at every hosptial and clinic, how can we access and use the well-written
plain language materials that already exist? Does the hospital's name
have to be on every fact sheet and brochure given out, or can health
care providers print out an appororiate material from a recognized
online source? How can we find these appropriate materials quickly and
easily? How have people out there done this? Can medical librarians or
others help?

Working Together

It sounds like many who are working hard to advocate for clearly written
materials and better communication come up against a lot of barriers,
and feel alone in the struggle. It may be hard to avoid an us/them
attitude, but I think we have to believe that most providers and
administrators also want these improvements. But every faction has to do
its part. Providers have to be supported by the system through
communication training, access to good materials and a process of
patient education that can go beyond the 15-minute appointment. Medical
training institutions, public health systems, hospitals all need to
support these goals, and many are starting to do so.

I think we can help to encourage more of this by sharing information and
success stories. I would love to hear from administrators, providers and
policy makers to hear how your organizations have worked to improve the
clarity of information and communication for patients.

All the best,
Julie

Julie McKinney
Discussion List Moderator
World Education/NCSALL
jmckinney at worlded.org

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