Our tagline is very simple - RALLY!Jacksonville then underneath it says
Leading with reading!

One of the secrets for us was using a graphic design agency - they kept
us true to the branding in everything we do - same color palette is
always used and generally the same format.

Ginger 

 

________________________________

From: specialtopics-bounces at nifl.gov
[mailto:specialtopics-bounces at nifl.gov] On Behalf Of DSKostrub at aol.com
Sent: Friday, June 29, 2007 6:12 AM
To: specialtopics at nifl.gov
Subject: [SpecialTopics 400] Branding

 

I have a specific question for any community literacy groups engaged in
this discussion.  We are seeking to work on the "branding" issue during
the coming year.  One of the things we want to do is to capture in a
tagline the essence of who we are and what we do.

 

Could any of you share your tagline?

 

For instance, a neighboring coalition has a tagline something like,
"Learn More, Earn More, Be More...."

 

 

Thanks for your help!

 

Darlene Kostrub

Palm Beach County Literacy Coalition

www.pbcliteracy.org





________________________________

See what's free at AOL.com
<http://www.aol.com?ncid=AOLAOF00020000000503> . 

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